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Case Studies

Case Studies

32nd

Milestone Ventures

Milestone Ventures is a 5400 crore real estate company that has diversified into the hospitality and e-commerce sector.

The Challenge:
To generate qualified leads for the real-estate brand.

Our Solution:
➤ Real-estate business is primarily a business to get leads and the leads collected must be qualified to be nurtured and finally be converted to sales of the actual property.
➤ To get qualified leads we used Google text and display ads. The performance marketing followed the social media ads for brand awareness.
➤ Together the entire campaign generated lot of sales for Milestone Venture.

FLP

ISB
Future Leaders
Programme

It’s A MANAGEMENT PROGRAMME THAT PUTS YOU AT THE FOREFRONT of your career!

The challenge:
To generate Programme Awareness and Brand Recall among the TG

Our solution:
➤ Is leadership in your genes or is it something that can be taught and perfected with training? These questions lead us to the BornToLead Campaign.
➤ The campaign was a mix of video campaigns with professors at ISB defining what leadership really means. To ride the wave of the video campaign we launched a UGC contest – #BornToLead.

I-Ventu

I-Venture @ ISB

I-Venture @ ISB is the umbrella brand at ISB for fostering entrepreneurship and nurturing start-ups.

The Challenge:
To entice startups and Investors to the idea of I-Venture @ ISB (an initiative by ISB to accelerate, incubate and provide investment to startups

Our Solution:
➤ In an ever digitized startup landscape, startups looking for nurturing and funding first turn to the internet even before they contact mentors investors they know. The question now is that, are the institutions offering to foster entrepreneurship, on the web? With the launch of I-venture@ISB we launched their first-ever website.
➤ Now the problem is to generate awareness among the TG. We took to social media to generate awareness with the Video campaign ‘I-Venture@ISB Diaries’ .

Daily Learn

Daily Learn

It’s one of the leading online learning platforms for the students of Bharat.

The challenge:
Activate and engage with the core audiences and create Brand Awareness, Salience and Preference

Our soution:
➤ #DarrKeAageNEETHai Contest kickstarted to to Get Maximum Engagement on The Ed-Tech’s demo Videos & create consideration among the TG
➤ Going down from consideration section of the funnel to the conversion section we launched a social media campaign for Students registering for demo class of the EdTech and guess what the giveaway for registration was? An Iphone!

Fusion

Fusion Microfinance

It’s one of the leading microfinance corporations of India

The challenge:
To embark on the Digital Transformation Journey and engage with the core audiences across India.

Our Solution:
➤ To serve the “Missing Middle” segment of MSME, which is aspiring to increase their contribution in the economic growth of the country, Fusion Microfinanace had to
digitise their communication and move along with the concerened audience.
➤ The website creation solution came out of the brief. The best way and as a first step to
communicate in a digitized MSME industry is to set-up a website that is optimized for the audience’s needs and for the SERP also. Thus Fusion Microfinace embarked on the Digital Transformation Journey.

LG

LG

LG is a leading Consumer Electronics Brand with cutting edge technology and products

The challenge:
To Raise awareness and brand recall of LG products to millions of people across India

Our Solution:
➤ India is a humongous country. Keeping this in mind we spread out our brand awareness campaigns throughout India during 2020 lockdowns.
➤ It was a marketing marathon stretching from the north of India to the south and from the eastern coasts to the western plains. It was a markethon.

SPAZE

Spaze
Real Estate Developers

Spaze is a real estate company which delivered 1 Crores Sq. ft. of project area till date. The real estate company deals in both residential and commercial properties.

The challenge:
Generate Brand Awareness and Leads for commercial and residential projects.

Our Solution:
➤ It’s simple. Realestate companies need leads that could be converted to sales. To generate leads you need a website and performance marketing campaigns diverting the TG to the website.
➤ In this case we accomplished both. We made the spaze website and ran Google text and display ads. And the result? Huge sales in projects for the company.

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